The Google Trends chart below is an indication of the searching behavior for the Coronavirus and related terms. As you can see, the interest within the USA started roughly around… read more →
If there was (1) one piece of advice I would give Startups (especially Early Stage), it would be diversification… and a lot of it. startups typically have very limited advertising… read more →
As Marketers our job is to not only interpret analytics data, but to also provide a summary of the performance and apply recommendations for future strategies, forecasting and on-going testing.… read more →
As someone who has been fortunate enough to be a part both the Startup and Digital Agency World, it pains me to witness the many recurring mistakes that are happening… read more →
In today’s world, there is rarely a PPC Marketing Strategy that does not include or even toy with the notion of creating either a Facebook Ads or Twitter Ads campaign(s)… read more →
In 2015, the movie industry reported a record setting $11 + billion in world-wide ticket sales. According to the Fool.com article entitled A 2016 Outlook for the Movie Theater Industry,… read more →
For many of us, PPC is perceived and utilized as a fast and sometimes cost efficient way to drive qualified visitors and conversions to a advertiser’s website. Many PPC agencies… read more →